For contractors & home-service pros
The Evergreen Leads Machine is a 7-pillar system that carries a homeowner from a Google search to a signed job — and back again as a review and a referral. Built once. Working year-round.
The broken lead chain
A perfect website with no follow-up loses the lead at the end. Perfect follow-up with no visibility never gets a lead to begin with. Here's where it usually snaps:
You don't show up — or show up for the wrong job.
Fixed by Pillars 1 & 2
Thin profile, generic services page, no proof.
Fixed by Pillars 1 & 3
Form is buried, asks too much, no tap-to-call.
Fixed by Pillar 4
Leads live in a text thread. Half get forgotten.
Fixed by Pillar 5
One quote, no follow-up. Job goes to whoever called back.
Fixed by Pillars 5 & 6
Nobody asks for the review or the referral.
Fixed by Pillar 7
And Pillar 7 feeds Pillar 1 — the machine is a loop, not a line.
The 7 pillars
Proof from the field
Case study · Homestead Cabinet Design, Palmer MA
< 5 min
lead response with instant replies & AI front office
1 pipeline
every call, form, and chat — nothing lost in texts
7 → 1
happy customers feed reviews back into Google visibility
Two ways to build your machine
Path 1 · Do it yourself
The self-paced course for contractors who want to learn and implement all 7 pillars on their own schedule.
Path 2 · Done for you
We build and install the entire 7-pillar machine for you — starting with a free Evergreen System Audit.
| Compare | Academy (DIY) | Done-For-You |
|---|---|---|
| Who it's for | Owners who want to learn and do it themselves | Owners who want it built and running for them |
| Who does the work | You, following the course | Our team builds and installs everything |
| What's included | All 7 pillar lessons, videos & checklists | All 7 pillars implemented, plus CRM, apps & AI employees |
| Time from you | A few hours a week while you implement | Onboarding calls and approvals |
| How it starts | Enroll and start Pillar 1 today | Free Evergreen System Audit |
| Investment | One-time course enrollment | Custom quote after your audit |
| Enroll in the Academy → | Apply for free audit → |
Free Evergreen System Audit
Tell us about your business. We'll grade your Google profile, website, conversion, and follow-up against all 7 pillars and show you exactly where jobs are slipping away.